It's clear plastic packaging you typically find protecting cheap $30 toys.Įven the Steel case.nothing special. Inside is just as pedestrian as the outside. Naw, this is just a standard box that opens like a box of cereal. Premium collector's editions that cost just as much would have a very well designed box that fits the theme of the product and opens accordingly. They couldn't even bother to include nice little details and touches that many other Collector's Editions have. It's extremely clear they're just milking the fandom. In worse cases they have extra of something and they'll then pay to have them altered just enough to fit the theme and ship that. Other times they have contracts with vendors and they specialize in particular things that just don't fit the theme of the CE. If procurement denies or cannot find a vendor to make what they want for the cost they'll scrap it and go with something random. In some cases marketing doesn't even get what they want. The choices are solely made based off cost breakdown and availability. This is how you have choices being made by people who haven't even read the books.
All the items get sent back to marketing who whips up the marketing material and then this sad piece of shit is told to the devs and people like Chandler that they have to push this hard to get sales. It then gets approved budget wise and that's it. Likely they saw one of the vendors selling some sort of levitating object for $30 a piece or something and then worked with them to design the book and wand.
They'll bring back options and have marketing work with them to tweak the design. This then gets passed to procurement who starts looking at vendors to see what can be made at what cost. They're told they need to make a collector's edition and they have say $70 worth of budget to spend on gear to put in the collectors box that'll sell for $300.
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